SERVICES | Marketing

Social Media Marketing

One of the major goals of Social Media Marketing (SMM) is to increase brand exposure and expand customer reach, but it is not as easy as simply posting an ad on Facebook and waiting for the sales to roll in. This post is focused on a few things business owners should know about SMM before diving in.

COMMUNITY MANAGEMENT

Responsible for managing  and handling communications in both directions. Community Managers are involved in various activities such as communications, social media, events...

Brand Content

Brand content is about creating a real brand culture and generating a strong and unique experience for your customers.

Social Media Ads

Is the practice of online advertising on social networking channels. It is similar to paid search, with the exception that advertisers, not users, take the initiative – advertisers must “search” for users, rather than the other way around.

Design And Branding

When talking about branding design, it typically refers to key brand elements such as the logo, color scheme, typography, and other design components that makes a brand stand out from competitors, and recognizable to consumers.

  • Visual Identity
  • Describes everything customers can physically see, from the logo to the interior design of a store.
  • Graphic Design
  • The Graphic Designer is an image designer for communication and advertising professionals. He is the one who creates the brand , designs the posters and takes care of their design.
  • Social Media Design
  • Social media design is a visual content used in digital marketing. Whether it’s your Facebook profile, Twitter background, Google+ header or graphics for timeline posts and blogs, social media design is an important element to incorporate.
  • Motion Design
  • Motion design is a visual art form of creating animated works, it involves using movements as the main graphic and artistic tool
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Clients

Brand Content

Branded content is content that does not involve traditional advertising. It can include articles, videos, podcasts, and even live elements that bring relevant value to the consumer. It is not advertising in the way most people think of advertising (commercials, banner ads, social media ads, etc…). The key is grabbing the attention of today’s consumer and driving real engagement through content. Branded content can entertain people or teach them something, resulting in better brand engagement returns than standard pre roll content.

  • Copywriting
  • Writing text for the purpose of advertising or other forms of marketing.
  • Storytelling
  • Is the vivid description of ideas, beliefs, personal experiences, and life-lessons through stories or narratives that evoke powerful emotions and insights.
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E-Reputation

  • SOCIAL MONITORING
  • entire web, including forums, blogs, news sites, communities and anywhere that conversations take place on the web
  • Crisis management
  • Techniques and means that allow an organization to prepare and deal with the occurrence of a crisis, then to learn from the event to improve procedures and structures in a forward-looking vision.
  • SOCIAL LISTENING
  • The Social Media Listening Analyst will design, conduct and deliver standard and custom social media reports. ... The Analyst will be accountable for deciphering what is important, meaningful data and then communicating the concise story in a way that allows the business to make decisions based off the reports.
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